Uncover your leadership potential with Found to Lead

Fill out the form inserted in the buttons on this page to register your interest and tell us a bit about you and your company. All founders who fit our target audience will receive an invitation to the Arctic Shores’ behaviour-based digital tool and a short survey.

Founders from AlbionVC portfolio companies can get involved by emailing hello@albion.vc.

There is no time limit, though on average the digital tool and survey take up about an hour to complete.

You do not pay anything to get involved.

No, not at all! The interactive elements of the digital tool may seem ‘game-like’, however there is no benefit to being an experienced gamer.

The BBA measures behaviour and natural strengths in action, with a series of engaging, intuitive tasks. The results are based on how you approach different tasks, which rest on decades of research in the field of neuroscience, and paint a rich, detailed picture of how you typically behave.

The BBA rests on one scientific principle: that personality is born in the brain. The differences between our personalities are simply a product of how our brains function differently. By adapting established neuroscience tasks into an engaging, intuitive format, these differences can be measured in a way that speaks to our unique behaviour and build a nuanced picture of our natural strengths.

The BBA adheres to the standards set out by the International Test Commission (ITC), the British Psychological Society (BPS) and the American Psychological Association (APA).

Your results can be influenced by the environment in which you take the BBA. To guarantee the best environment, it is recommended you are free from distractions, read instructions carefully at each stage, don’t rush (there is no time limit) and take a break between stages if you feel you are getting tired (you won’t lose your data, it is saved at each stage).

The first 25 founders to complete the BBA, via the digital tool, and survey will be invited for a 1-2-1 coaching session with Jane. During the session you will receive a report with insights about your natural strengths. You will also be the first to hear about the insights from this project!

There are two key points to consider:

1. Natural preferences vs capability

All of us pick up ‘learnt’ behaviours along the way in life, however, the BBA does not measure these. It only measures natural behaviours because, in times of stress or pressure, these are what we tend to revert back to. ‘Learnt’ behaviours often take up more of our energy, and become unsustainable when we’re under strain for long periods.

So, if you don’t quite see yourself in your results, it may be because you’re picturing behaviours you’ve cultivated – not what’s actually natural to you.

2. Context

We might see ourselves as being highly altruistic, or, perhaps not very sociable. But our opinion on these traits will stem from our context e.g. how we act within our immediate friend groups.

The BBA by Arctic Shores compares individual scores to a much larger ‘norm’ group, which better reflects the traits of the wider population. This broader context can often explain differences between how you see yourself, and what the tool sees in you.

So don’t be alarmed if you’re actually slightly lower down on one trait, or a bit higher on another. This will often just be down to the context in which you’ve formed your opinions.

We will use your data to develop an understanding of the founder leader archetypes, as part of an experiment hosted by AlbionVC. Further information about our use of your personal data can be found in our privacy notice at https://www.albion.capital/disclaimer.

Absolutely! Your email address will be used to generate a unique digital link for the BBA, which you will receive via email. The BBA is allocated to a unique ID and any association with your email will be removed periodically. You will not be identified in any materials we publish.

This information will enable us to better understand the composition of founders involved in this initiative and will help guarantee that the insights gathered are accurate and value-adding for everyone involved. AlbionVC will also use your demographic data for equal opportunity monitoring and reporting, research and statistical analysis. We remove personal identifiers from your demographic data before using it. You will be asked about your age, background, family history and education. You will also be asked about your ethnicity and disability status which is known as ‘special category data’.

It is entirely voluntary to disclose this information and relies on your consent to do so. The survey contains more information about your personal data and how to withdraw your consent if you provide it. Your demographic data will not be used to make decisions about you.

You can read the AlbionVC privacy notice here: https://www.albion.capital/disclaimer.

You can read the Arctic Shores privacy notice here: https://www.arcticshores.com/privacy-policy/?some-arg=1&disableGA=1

Send us an email at hello@albion.vc